Social media plays a crucial role in building genuine connections with your audience. By creating valuable and engaging content, fostering community interaction, and establishing credibility through authentic interactions, organic social media efforts can enhance brand loyalty, increase organic reach, and drive long-term growth for businesses in a cost-effective manner.
ESY Creative approaches creative design and strategy through a data-driven perspective, so we can analyze what’s currently working to be able to create social media content that increases audience interaction and brand engagement.
Facebook for international recruitment agency:
350% increase in reach in a single year period.
~7% increase in engagement month over month.
1600 minutes of videos watched in a single year period.
20% increase in followers in a 60 day period.
Cross-channel social media for a memory care nonprofit:
690% increase in LinkedIn page visitors in a year.
Increase in Twitter reach by ~500 views month over month.
142% increase in Facebook reach year over year.
Started an Instagram account and grew the account by several hundred followers in the first month.
Facebook for healthcare staffing agency starting social media for the first time:
Reached ~7,300 people in the first year of posting.
450+ followers gained through completely organic methods from zero.
1,600 content interactions in the first year of posting.
